Snacking Makes a Big Impact Employing 395,000, Generating $15 Billion in Wages and $11 Billion in Tax Revenue
Arlington, VA- May 22, 2023 — SNAC International, the leading nonprofit, snack-centric trade association, announces the release of its “2023 State of the Industry Report”, in a special edition of their annual magazine SNAC World. The report highlights key insights and emerging trends shaping the future of this dynamic sector.
“I am especially proud of the work to define the economic impact of the snack industry”, says Cochran, CEO, SNAC International. “This report provides valuable insights and strategic guidance to support industry stakeholders. As the industry undergoes rapid changes and consumers seek healthier, more sustainable snacking options, it is crucial for businesses to stay informed and adapt to emerging trends.”
The “2023 State of the Industry Report,” brought together by Circana (previously IRI) and Sosland Publishing, takes a deep dive into the latest industry trends, sales/unit data, new product innovation, and insights from leading industry innovators.
Category-specific data revealed the pretzel category experienced 2.3% growth in unit sales with 17.5% increase in dollar sales. Corn snacks’ spicy flavors and their healthy halo are the key to their success seeing a 3.6% increase in unit sales and 21.1% growth in dollar sales. Tortilla chips spicy, savory, and sassy flavors saw an uptick of 0.7% in unit sales resulting in a 16.6% year to year growth in sales.
The full report including category-specific sales data can be downloaded here: SNAC World’s Official State of the Industry Report. For further information or media inquiries, please contact Tim Wright at firstname.lastname@example.org.