At SNAC International, we are always looking for opportunities to use the power of our organization to add value for our association members. We have created a new partnership with IRI to provide a value-added benefit to SNAC members: complimentary access to IRI data. With members of all sizes belonging to SNAC, some with more challenged market research budgets, we wanted to give all our members access to the latest market data and analysis tools that are often otherwise accessible only to those with larger budgets.
SNAC members can now access IRI data on sales including department, aisle and category performance across time periods, measures and product selection. The data is refreshed regularly so that you will always have the latest information. Members-only access includes:
To access this information, visit the SNAC Member Resources page. You will be prompted to login. Once you login, you’ll see this:
Click that visual to enter the IRI portal for access to the sales data. When you are logged in, you’ll see various topic areas. You can then click around to access any data you need related to the snacks categories and other relevant aisles/categories.
If you have any questions or issues accessing the data, please contact David Walsh at firstname.lastname@example.org.
We hope that you enjoy this extra benefit of being a SNAC International member and that you have the chance to make the most of this powerful business intelligence tool customized for your business.